Casa Di Sophia

Casa di Sophia is an emerging fashion label being developed around a distinct creative vision and collection.

Working from the client's concepts and creative guidelines, Theory translated their garment ideas into developed dress designs, using its design expertise and tools to bring the envisioned pieces into form.

Beyond the collection, we are building the brand from the ground up. This includes developing its brand strategy and visual identity, establishing its creative direction, and designing and developing its e-commerce website. Every element is being considered as part of one cohesive brand experience, from the garments themselves to the digital storefront where they will be presented.